An SEO silo structure is an essential part of any successful online marketing campaign.
By creating separate and distinct content silos, you can focus on driving traffic to your most valuable and relevant pages.
Here’s a look at how an SEO silo structure works:
1. Name your content silos. You’ll need to come up with unique names for your content silos, as Google will only index pages that have unique titles.
This will help you easily identify which pages are contributing the most to your overall SEO success.
2. Create different types of content for each silo. Make sure each silo contains different types of information – e.g., blog posts, case studies, whitepapers, etc.
This way, you’ll be able to target different types of visitors with targeted advertising.
3. Publish content consistently in each silo. Be sure to publish new and relevant content regularly in order to keep your website top of mind for potential customers.
4. Link to your content from other pages on your website. By linking to your content from other pages on your website, you’ll help promote it to a wider audience.
By following these simple steps, you can create a SEO silo structure that works for your business.